Name: OG Pug life
Client: OG Dogs Food Truck
Location: Various Sydney Locations (check facebook for updates)
In 2016 Blackbook Ink was approached by OG Dogs to create there brand. To which is broken in detail within this post (coming soon).
Once the branding side was worked out, we had a clear direction of how we wonted the business to come across. Being that it was to be fun and quirky. The idea came up about creating a pug as a play off using the word dogs in the business name.
From this we pushed it further being the owner was into hip hop we created a pug with an afro, big glasses and a big gold chain. Giving him a kind of Run DMC look.
So with that all in mind we mocked up the concept, which was loved and approved without any changes required.
To which you can watch on the making of video to your right, how the food truck artwork came together.
If you have a restaurant or cafe and are interested, but don’t know what the next step is. Then have a read of this post about our process.
Or send us a email, to see what we can do for you